
The MAIA Edit 2025 As hot, sunny days descend on the UAE and the rest of the northern hemisphere, the question on every traveller’s mind is: where to summer? At MAIA, a luxury PR agency in Dubai, we are proud to represent a collection of destinations, hotels, and resorts that craft moments that linger long […]

A New Chapter in Creative Expression Brand communications consultancy MAIA – known for its considered approach to luxury travel and hospitality – introduces MAIA Studio: a new creative division dedicated to visual direction, brand identity and content experiences. Rooted in the same values that shaped the agency’s founding vision, MAIA Studio represents a natural evolution. […]

Soneva’s flagship wellness event returns to the Maldives for an immersive five-day journey led by Sanctum, Ground Wellbeing and more Returning for its third chapter, SOUL Festival unfolds once more from October 9 to 13, 2025, at Soneva Fushi in the Maldives’ untamed Baa Atoll UNESCO Biosphere Reserve. Set within a sanctuary of barefoot luxury […]
we are proud to represent as part of the MAIA collection.
PROMOTIONS & NEW HIRES It is with a great deal of pride that we reveal the promotions of three of our team members: Richard Thorburn, Alessandra Fernandez and Emily Karpin, who have each been promoted to Associate Director and Account Director, respectively. Richard will continue to lead our Social and Integrated division, managing those clients […]

Get to know our Senior Creative Lead Where do you call home? Where 80% of my stuff is Are you an early bird or night owl? Early bird Go-to lunch order? Order Coffee or tea? Coffee What’s your secret skill? I can sense things. How do you like to start your day? Quiet and with […]

Get to know our account director, Richard Thorburn
